Ford opens expanded $14.5 million German design studio

Ford German Design Studio

Ford announced today that it has opened the doors to the €11.6 million ($14.5 million USD) expansion of its Design Centre at Merkenich-Cologne, Germany.

“Outstanding design is one of the things that sets our brand apart and excites our customers,” said Martin Smith, executive design director, Ford of Europe. “The Design Centre expansion will provide employees with a highly-motivational environment in which they are free to further develop Ford’s design philosophy.”

The expanded design center is now home to the design and development team that has the global responsibility for compact vehicles like the Ford Focus and Fiesta.

“This powerwall will allow us to communicate in real time with our colleague around the world – so we can exchange design ideas, show progress and comment on the work in Australia, in North America and here in Europe,” Smith said.

– By: Omar Rana