Hatchbacks are very popular in Europe – especially in the United Kingdom. Two special hatchbacks – the Volkswagen Golf and the Ford Focus – enjoy a lot of market share in Europe but they better get ready for a new-kid-on-the-block.
Nissan announced today that it will be building a new hatchback at its Sunderland plant in the UK starting 2014. Nissan said that the production of the new hatchback will create an additional 225 jobs at the plant and 900 at component companies supplying Nissan in the UK. The Japanese automaker is investing $201 million to get the project moving.
“…the new hatchback, which will be named closer to its sales launch, marks Nissan’s return to the mainstream medium segment in Europe and will play a major role in the company’s continued expansion under the ambitious ‘Nissan Power 88′ mid-term plan,” Nissan said in a statement.
Production of the new model will be targeted around 80,000 units.
The plant will also produced production version of the B-Segment Invitation Concept. The model will complete with the likes of the Honda Jazz (Fit) in Europe.
– By: Roman Bronfenbrener