If you’re watching the NCAA games this weekend, you might have come across a new Buick LaCrosse eAssist commercial featuring none other than size authority – Shaquille O’Neal.
Check out the commercial and the making of it after the jump.
Refresher: The eAssist system in the 2012 Buick LaCrosse eAssist is mated to a 180-hp 2.4L Ecotec direct-injection 4-cylinder engine and a 6-speed automatic transmission. An advanced 115V lithium-ion battery and latest-generation 15-kW motor-generator unit help increase fuel economy through, regenerative braking, providing up to 15-hp of electric power assistance during acceleration, automatic engine shut-off when the vehicle is stopped, aggressive fuel cut-off during deceleration down to zero vehicle speed and intelligent charge/discharge of the high-voltage battery. Fuel-economy is rated at 25/37 mpg (city/highway).
– By: Omar Rana