In 2011, Mercedes-Benz started the new Avant/Garde Diaries, a global online interview magazine as platform for topics involving art, fashion, music and the innovations and culture that are the foundations of the social course.
From April 20th through May 6th, Mercedes-Benz’s Avant/Garde Diaries will be hosting ‘Transmission LA: AV CLUB’ hosted by Mike D from the Beastie Boys.
What will Mike D be doing there? Besides hosting and providing that celebrity figure presence, Mike D will be involve in the unveiling of the Mercedes-Benz Concept Style Coupe – known to us as the CLC.
“The aim of Avant/Garde Diaries is to offer a platform for creativity. Curiosity and the joy of breaking through existing barriers are drivers for innovation and progress, and not just at Mercedes-Benz,” said Anders Sundt Jensen, Vice President Brand Communications Mercedes-Benz Cars. A special highlight of the festival in Los Angeles will be the artistic staging of the Mercedes-Benz Concept Style Coupe, which will be unveiled to the world for the first time.”
Looking forward to it.
– By: Omar Rana