Just when you thought that the Kia Optima sedan couldn’t get you anymore bang for your buck, the Korean automaker unveiled a new range-topping Limited model at the 2012 Chicago Auto Show. The Kia Optima Limited, which will enter production later this months, builds on the Optima SX and adds a bunch of design and amenity features to take the sedan up another notch.
“The Optima SX Limited was introduced to the world in our ‘Drive the Dream’ Super Bowl commercial and now visitors to the Chicago Auto Show will experience it firsthand,” said Michael Sprague, vice president, marketing & communications, KMA. “The Limited delivers upscale features and premium materials that discerning midsize sedan customers are not able to find in many of our competitors. The Optima has been earning design, performance and value awards since arriving in showrooms in early 2011, and the Limited is the latest example of the brand’s compelling package of style, fuel economy, technology – and now opulence – to appeal to an even wider consumer base.”
The Kia Optima Limited will be offered exclusively in Ebony Black, Snow White and Titanium Metallic colors and features LED daytime running lights, chrome-accented rear spoiler, lower door sills and wood interior trim. It also gets red front-brake calipers and chrome 18-inch wheels. Based on the Optima SX Turbo, power comes from a 2.0 liter turbo GDI engine making 274-hp with a fuel-economy of 22/34 mpg (city/highway).
On the inside, the Kia Optima Limited gets high-grade black or white Nappa leather on the seats, door panels, center console armrest and center fascia trim. It also has wood accents on the steering wheel, interior door trim and shift knob, and a black tricot fabric headliner, sun visor, and A, B and C pillars. Oh, and just in case it also has a first-aid kit and cloth door weather strip.
Tech wise, the 2013 Kia Optima Limited gets Optima SX equipment including: unique front and rear lower bumper design, sport-tuned suspension, HID headlamps, Supervision meter cluster with LCD display, steering wheel paddle shifters, metal pedals, illuminated door scuff plates, panoramic sunroof, 4-way power front passenger’s seat, driver’s seat memory, heated/cooled front seats, heated rear seats, navigation system with back-up camera and SiriusXM Traffic and Infinity audio system and speakers.
Yes, Kia is moving on up in the world.
– By: Omar Rana