OnStar looking for next big mobile app, will give access to its API starting early 2012

Onstar Advanced Telematics Operating System (ATOMS)

GM’s OnStar will start giving some developers access to its proprietary application program interface (API) to create mobile applications designed to interact with OnStar’s range of services.

OnStar services are enabled by its cloud platform known as Advanced Telematics Operating System – otherwise known as ATOMS.

“Research shows that the amount of mobile applications for the Android and iOS platforms is likely to double in the next 12 months,” said OnStar President Linda Marshall. “Customer demand is driving a new marketplace for a variety of automotive applications.

“With this step we believe we can broaden our portfolio, grow our business and enable our customers to achieve additional functionality from their vehicle using their computer, smartphone, tablet or other devices,” Marshall said.

OnStar will offer access to its API in the first half of 2012. Developers interested in the API should contact OnStar at developers@onstar.com.

– By: Omar Rana