Video: BMW launches ‘Mission to Drive’ sales event
On December 21, Mission Impossible: Ghost Protocol will hit theaters in the United States. BMW will have a range of new vehicles featured throughout the movie including the Vision EfficientDynamics i8 concept and the BMW 6 Series Convertible, which are driven by Tom Cruise’s character, Ethan Hunt.
To coincide with the movie, BMW has launched a global Mission: Impossible-themed marketing campaign dubbed ‘Mission to Drive’ leading up to the film’s premiere.
The incentive will offer credit of up to $2,500 on select models at the BMW Mission to Drive Sales Event. The offer will self-destruct January 3, 2012.
Hit the jump for a video about the incentive.
– By: Omar Rana
Source: BMW
