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ECO News Industry News Volkswagen 

Video: Volkswagen Up! guerilla campaign shows subcompact cars create more parking space

September 21, 2011September 21, 2011 Omar Rana 2011 Frankfurt Motor Show, Compact Cars, Up!, Volkswagen Up!

At the 2011 Frankfurt Motor Show last week, Volkswagen pulled a little guerilla by cloaking normal everyday cars with a life-size Up! print.

The whole point of the campaign? The Volkswagen Up! promotes more space for city driving and parking.

Pretty creative.

[slider id=97059]

Hit the jump for the video.

Click here for our original post on theĀ Volkswagen Up.

– By: Omar Rana


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  • ← Toyota says sales will stop slumping by October 2011
  • 4-cylinder 2012 BMW 528i price starts at $46,700 →
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