Chrysler’s Ram brand is planning a competitor for the Honda Ridgeline. According to a report by the Toronto Star, Chrysler plans on producing a light-duty front-wheel-drive pickup on a redesigned minivan platform starting 2013. The truck is aimed at pickup buyers who want better fuel-economy and don’t need significant hauling capabilities.
Known as the TR Ram Life Style Truck, Chrysler plans on bringing annual production to about 15,000 to 20,000 units. Comparatively, Honda sold 16,142 Ridgeline units last year.
The TR Ram Life Style Truck will be produced at Chrysler’s Windsor, Ontario plant, where it already assembles the Chrysler Town & Country, Dodge Caravan and the Volkswagen Routan.
How much will the TR Ram Life Style Truck cost? You’ll have to wait and see.
– By: Omar Rana
Source: Toronto Star