Report: Mitsubishi to sell rebadged Infiniti M as the Diamante

2004 Mitsubishi Diamante

Let’s just call this a rumor for now but it is reported that Mitsubishi is considering bringing back the Diamante sedan. Published reports say that Mitsubishi plans to sell a rebadged version of the Infiniti M in Japan to fill a long-running gap in its premium offerings.

However, in an interview last month, Mitsubishi President Osamu Masuko denied that the company would leverage OEM manufacturing deals to beef up its U.S. lineup. That also goes for large luxury cars, he said. Masuko went on to say that Mitsubishi is shifting its focus to small cars since its bigger ones don’t sell well.

The Mitsubishi Diamante sales peaked in 1993 at 25,267 units and dipped below 10,000 before the company decided to kill it in 2004. Development on the Diamante was frozen in mid-2000 due to financial woes.

– By: Omar Rana

Source: Automotive News