FoMoCo announced yesterday that it is opening 66 new dealerships in China by the end of 2010 bringing its grand total of new dealerships to 100 in China in 2010. The Dearborn automaker has a total of 340 stores in China.
The new dealerships are being opening due to surging demand in the country and will be located primarily in the fast-growing two- and three-tier cities located in western and northern China.
“Following the call to ‘go west,’ we are expanding west and in developing cities in China where most of the future growth will come from,” said Joe Hinrichs, president of Ford, Asia Pacific and Africa, and chairman and CEO of Ford China. “By expanding our retail footprint in western China, we are continuing to realize the vision of Henry Ford to make personal transportation more accessible and efficient. We are thankful that with the support of our JV partners in China we are on track to have a record sales year in China. We will also have a record year for sales in the Asia Pacific and Africa region as a whole.”
New dealerships will be located throughout Ford’s sales regions in China, in cities such as Liyang, Shijiazhuang, Harbin, Wanzhou in Chongqing and Anyang.
Ford also said that it expects 70 percent of its growth in the next ten years to come from its Asia Pacific and Africa region.
– By: Omar Rana