Mercedes-Benz, BMW top Lexus in luxury sales in Sept. 2010

October 4, 2010May 31, 2011 Omar Rana

It was reported in July that Lexus is in danger of losing its U.S. luxury crown to Mercedes-Benz – well it has, at least for the month of September. Mercedes-Benz sales were up a total of 22 percent to 20,675, as deliveries of the E-Class sedan helped boost the brand’s numbers. Even BMW passed Lexus for the month with an increase of 21 percent to 18,228.

Lexus sales were down 6 percent last month to 16,948, in an overall market that had a pretty strong September with a gain of 29 percent from a year earlier.

“It’s been a challenging year for the whole industry,” said Brian Smith, U.S. vice president of Lexus sales. “We feel real good about where we are this year. I don’t think we’re going to lose leadership this year, but time will tell.”

On a yearly basis, Mercedes-Benz sales are up 22 percent to 165,427 units for 2010, while BMW sales are up 9 percent to 157,464. Lexus is up 9 percent to 162,438.

– By: Omar Rana

Source: Automotive News (Subscription Required)