General Motors announced that Chevrolet will be the first automaker to have a sales app for the Apple iPad, iPhone and iPod touch which will allow salespeople to help customers research a vehicle, add options and get purchase or lease terms.
“Chevrolet Dealer allows us to spend less time behind our desks and more time on the showroom floor with our customers,” said Joel Smith, retail operations manager at Hendrick Chevrolet in Cary, N.C., where the pilot began July 9. “Our customers have been wowed when we are able to show them video and help them choose options, all on the iPhone.”
A nationwide rollout of the app to Chevrolet dealers is expected this fall.
“The app also allows salespeople to submit and retrieve quotes so they can help customers find and buy the vehicle they want anywhere in the showroom, on the sales lot, or even when they aren”t in the dealership,” GM said in a statement.
– By: Stephen Calogera