We’re not sure exactly how many potential customers Rolls-Royce thinks it has but the company thinks that there are enough wealthy folks out there looking to get into the new Ghost – so much so, they have decided to offer an app for the iPhone and iPod touch that allows customers and enthusiasts to configure their own.
“The Rolls-Royce Ghost App allows users to choose from many thousands of design combinations available to Ghost customers at Rolls-Royce Motor Cars dealerships,” Rolls-Royce said. “Available exterior options include twelve standard paint finishes, three different wheel styles, visible exhausts as well as a Silver Satin bonnet, an option exclusive to Rolls-Royce Ghost. The car”s interior can be specified in eight different leather colours and five veneer designs, including contemporary woods such as Dark Wenge and Malabar. After designing their ideal Ghost, users can save their designs in a virtual garage.
The Rolls-Royce Ghost App is available now for free from the App Store on iPhone and iPod touch or at www.itunes.com/appstore.
Refresher: The 2011 Rolls-Royce Ghost is powered by a 6.6L V12 twin-turbo making 563-hp and 575 lb-ft of torque. Mated to a 8-speed ZF automatic gearbox, 0-60 mph in the Ghost comes in 4.7 seconds with a top speed of 155 mph. Prices start at $245,000.
2011 Rolls-Royce Ghost:
– By: Kap Shah