2011 Porsche Cayenne SUV sales beating expectations

The 2011 Porsche Cayenne SUV, which will go on sale in European dealerships on May 8, has attracted orders that have beaten customer expectations, says CEO Michael Macht.

“We’re looking at an incredibly high order intake from almost all markets,” Macht said. “Orders are clearly exceeding our expectations.” He didn’t give figures.

Macht said that Porsche has plans to add models with the goal of doubling yearly sales to as many as 150,000 vehicles over the medium term.

“Everything is suggesting that this negative trend seems to have ended,” Macht. He said that improving deliveries and the 3.7 percent increase in first-half revenue “are encouraging news that indicate that the end of the long drought is indeed in sight.”

Refresher: The 2011 Porsche Cayenne S Hybrid is powered by a 333-hp 3 liter supercharged V6 gasoline engine mated to a 47-hp electric-motor, allowing it to produce a total output of 380-hp and a maximum torque of 427 b-ft. Porsche says that that allows the same performance level of a V8 engine while increasing fuel-economy by 20 percent.

2011 Porsche Cayenne:

– By: Omar Rana

Source: Automotive News (Subscription Required)