Ford has announced that it plans on shipping its Ford Edge crossover from Canada to China as a part of an effort to strengthen up its image in one of the world’s fastest-growing automotive markets. The 2011 Ford Edge will make its regional debut at the 2010 Beijing International Auto Show on April 23 and will go on sale shortly after.
Ford plans on shipping the 2011 Ford Edge from Oakville, Ontario, where it is built. Spokesman Mark Schirmer declined to say how many Ford hopes to sell or how much it will charge for the Edge in China.
According to Tim Dunne, director of global automotive coordination for J.D. Power and Associates, even with shipping costs and a steep import duty of as much as 25 percent, Ford should still make a little profit by selling the vehicle to the Chinese market.
Currently, Ford ships the E-Series van from North America to China but builds the rest of its six-vehicle lineup in China.
2011 Ford Edge:
– By: Kap Shah
Source: Free Press