BREAKING: GM kills production Cadillac Converj, will focus on cheaper plug-in hybrids

At a Society of Automotive Analysts in July, GM’s Vice Chairman Bob Lutz confirmed that the Cadillac Converj will enter production and would appear sometime after 2012.

According to a report by Bloomberg today, GM has now stopped work on the Cadillac Converj, an electric-drive Caddy coupe similar to the Chevrolet Volt. Two executives familiar with the move said that GM decided to kill the production Converj to focus on cheaper plug-in hybrids for its luxury brand.

The executives said that GM came to the conclusion that the Converj couldn’t have enough amenities and electric-range to be compelling to buyers and produce a profit for the automaker.

We’re not sure exactly what other “plug-in hybrids for its luxury brand means” but we’re pretty sure we’ll hear something official from Lutz in the coming days.

Click here for more news on the Cadillac Converj.

Cadillac Converj Concept:

Cadillac Converj

– By: Stephen Calogera

Source: Bloomberg