Cadillac CTS Sport Wagon sees price cut to avoid conflict with SRX

Cadillac quietly cut prices on its new 2010 Cadillac CTS Sport Wagon earlier this month to make the model more competitive with its SRX crossover.

“People would come in, see the price of the SRX and lose interest in the wagon,” John Howell, vice president in charge of Cadillac products worldwide said.

Prices for the base 3.0L V6 rear-wheel-drive model now start at $39,150 including shipping, down from $40,485. The Cadillac SRX starts at $34,155. A loaded AWD version comes in a little over $50,000.

2010 Cadillac CTS Sport Wagon:

2010 Cadillac CTS Sport Wagon

– By: Omar Rana

Source: USAToday – DriveOn