If you’ve recently made a trip to the mall, your local Starbucks or even to your local car dealership, you’ve noticed that many retailers have started decorating their stores for the holiday season. Well, a Porsche dealership in the Netherlands is going beyond just adding some lights and a Christmas tree to its store.
To decorate his dealership, Mark Weghe of Porsche Centrum Gelderland invited out the general manager of Barry Callebaut Group (one of the largest chocolate manufacturers in the world), Eric-Jan Straathof, to cover a brand new 911 Carrera S in chocolate. Of course before Mark let Eric throw chocolate over a brand new Porsche in his dealership, he wrapped it neatly with plastic.
The chocolate covered 911 Carrera S will remain in the dealership until the end of year. If you’re thinking “oh it will easily melt away,” think again – the temperature in the showroom will be kept under 27 degrees Celsius until 2009 comes to an end.
Chocolate Covered 2009 Porsche 911 Carrera S:
– By: Kap Shah
Source: Porsche (via autoblog.nl)