When the 2010 Honda Insight went on sale in Japan and in the U.S., the model was off to a very strong start – almost, scaring the pants off of Toyota and their third-generation Prius. However, things have started going downhill for the Insight after that. Honda had hoped to sell 90,000 units of the hybrid in its first full-year of sale; now the Japanese automaker is targeting 50,000 to 60,000 units.
Following that, Jeremy Clarkson called the new Honda hybrid “Biblically terrible” and Consumer Reports said that it was the “most disappointing Honda Consumer Reports has tested in a long time.”
According to AutoCar, Honda is now fast-tracking upgrades to the Insight. While improving the fuel-economy of the hybrid will remain the top priority for Honda engineers, modifications to the chassis will be made as well.
Until then, let’s cross our fingers for the upcoming Honda CR-Z and Fit Hybrid.
2010 Honda Insight Hybrid:
– By: Stephen Calogera