A new study conducted by California-based sales consultancy firm, Pied Piper, found that Mercedes-Benz and Lexus rank the highest when it comes to measuring how well U.S. car shoppers were treated in dealer showrooms, whether they bought a new car or not.
Mercedes-Benz and Lexus tied for first place, followed by Jaguar, Saturn and Land Rover.
The study ranked 14 brands below the industry average. Those brands included all three FoMoCo brands – Ford, Lincoln and Mercury – and all three Chrysler brands – Chrysler, Jeep and Dodge.
On the other hand, three of General Motors Company’s four core brands ranked above the industry average including Cadillac, Chevrolet and GMC. Three of the four brands that General Motors is dropping ranked below the industry average – Pontiac, Saab and Hummer.
– By: Stephen Calogera