The Volkswagen Routan, a minivan produced by Chrysler for V-dub, is selling so slow that not a single unit has been produced since December. The production of the Routan takes place at Chrysler’s Windsor, Ontario plant.
“We launched Routan at the worst moment,” Stefan Jacoby, CEO of Volkswagen Group of America told Automotive News.
Jacoby said that no decision has been made to produce a second-generation of the Routan, which was introduced to the market in Sept. 2008. Typically, a vehicle has at least a four or five year lifespan.
Of the 22,037 units produced by Chrysler, Volkswagen has only sold 5,582. No word one when production will resume at Windsor but we’re guessing it will be when the Routan starts moving out of the showrooms.
Dealers are offering 0 percent for 60 moths and $325 monthly payments for a lease to boost sales. Volkswagen loyal customer receive a $500 loyalty cash-back.
By: The Daily Auto Editor