Selling everything from caps, watches, sunglasses to model cars the Ferrari stores have been proven to be a success since the first one opened its doors in Italy in 2002. Ferrari will be opening its first retail store in London this autumn.
Ferrari announced last Thursday that it has signed a franchising agreement with Percassi, an Italian retail company, to open a two-level store on Regent Street. Ferrari has 20 stores including stores in Abu Dhabi, Beijing, Las Vegas and Singapore.
Lamborghini will be following in Ferrari’s footsteps of retail success when it opens its first store in Las Vegas this spring.
Source: Automotive News (Subscription Required)
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