Most people like to try on their clothes before buying them to see how well they can ‘rock’ them. GM is going the same route with the world’s first drive-in fitting room that allows drivers to see how they’ll look in their new Chevrolet.
Chevrolet of UK did some research and found out that 72 percent of drivers use their cars as a status symbol, reflecting their personality and success. 95 percent admit they have no idea what they actually look like behind the wheel. To help push cars out of the showroom, Chevrolet of UK has created a bespoke drive-in fitting room that allows buyers to ‘try on’ the car they may be thinking of purchasing.
A remote-control handset allows the drivers to rotate themselves in a car 360 degrees as they get a view of what they look like in three giant mirrors. Uh huh, and we think it’s a total waste of money. Now you can compare the size of your arse to the size of that of your car’s.
Click through for a video.
Chevrolet Drive-in Fitting Room:
[tags]Cars, Car, Auto, Automobile, Vehicles, Technology, Auto News, News, Automotive, GM, Chevrolet[/tags]