Ferrari to follow in Starbucks footsteps: 40 retail stores coming

Ferrari to follow in Starbucks footsteps: 40 retail stores coming

Don’t worry; Ferrari isn’t going to start selling coffee. But like the Starbucks franchise, which seems to open a new store every 5 minutes (exaggeration), Ferrari said Monday that it is kicking off an “ambitious development plan” to open over 40 Ferrari retail stores within the next five years throughout Europe, North America, Asia and the Middle East.

Recently the auto maker opened a new Ferrari Store at the El Prat International airport. Even though the retail stores are way to help promote the ‘Italian Stallion,’ Ferrari says it has a retail “turnover of more than 25 million euros ($35.4 million).”

The Italian auto maker just opened a new store in Abu Dhabi in November and also plans a new store in Moscow followed by Singapore, Macao and Honolulu in 2008.

 

Source: Inside Line
Photo: Flickr kola_78

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