The saying goes that if you scream and shout enough, someone will eventually listen and come to your rescue. Mark Reuss, General Motors’ North America president, says that the company is listening better to customers thanks to the connectivity and interactivity allowed through social media. In one case, a customer who had been complaining about [...]
Since you can now Twitter from basically everywhere, FoMoCo figured to add Tweeting to its vehicles. At the 2010 Consumer Electronics Show, Ford revealed plans to offer a new web-connected dashboard technologies the include OpenBeak, a mobile Twitter application formerly known as TwitterBerry. Joining OpenBeak, Pandora and Stitcher will also offer their apps as the [...]
Like many companies, Hyundai motors has taken to social media as a means of marketing and maintaining brand awareness. Unfortunately for the however, the Twitter user name ‘Hyundai’ had already been taken before the Korean automaker even thought about social media. “Twitter’s @Hyundai page contains a collection of 140-character blasts in English and Korean about [...]
Nissan decided to poke a little fun at the 2011 Chevrolet Volt’s claim of averaging 230 mpg for city driving via Twitter saying that its new Nissan LEAF EV averages 367 mpg. “Nissan Leaf = 367 mpg, no tailpipe, and no gas required. Oh yeah, and it’ll be affordable too!” Nissan’s Twitter status read. Nissan [...]
Last month, we were officially told that the Pontiac G8 will not survive as a Chevrolet Caprice. “I”d mentioned it, and said we were studying it, giving it a serious look, because a car like the G8 was just too good to waste,” said Lutz. “That”s all still true. But I have to say that, [...]
I’ll be flying to Atlanta early tomorrow morning to drive a Porsche fitted with the Stuttgart sports car manufacturer’s new Doppelkupplung double-clutch gearbox (you can try pronouncing that or just say PDK). While I have no idea which Porsche model I’ll be driving (no it’s not the Panamera), Porsche says that the PDK dual-clutch helped the 2009 911 Carrera S [...]
As you already know, I’ll be driving around the 2009 Nissan Cube this week. We figure we’d use this new craze called Twitter to keep in touch with you guys while test driving and reviewing the 2009 Cube. You can follow me @ http://twitter.com/egmcartech for up-to-the-minute updates and ask me questions here or send me a [...]
