It seems like automakers will be eating up most of the commercial breaks during Super Bowl XLVI on Feb. 5th. Acura will be jumping in on the game for the first time to capitalize on more than 100 million viewers. The campaign is designed to strengthen Acura brand awareness and leverage the brand’s announcement in [...]
Lamborghini CEO Stephan Winkelmann has repeated what he’s been echoing for a while – the company has no plans on turbocharging its vehicles – at least not in this decade. Winkelmann refused to say that Lamborghini would rule out the possibility of turbocharging its vehicles in the longer time. “For the time being it will [...]
Shelby SuperCars, aka SSC, are responsible for making examples like the SSC Ultimate Aero and the Tuatara concept, all cars that have wrestled with the Bugatti Veyron for the title as world’s fastest production car. Reports are out now stating that the brand, which has no relation to famous Ford Mustang guru Carroll Shelby, has [...]
Aston Martin released some news stating that they’ll be debuting their first production version of the much-anticipated V12 Zagato coupe. The debut is scheduled for the 2012 Kuwait Concours d’Elegance next month. “We are excited to show the new V12 Zagato for the first time in production form at the Kuwait Concours d’Elegance,” said Aston [...]
Bugatti’s work with the Veyron has been slowly coming to an end, leaving off with only rumors as to what the outstanding supercar brand could be coming up with next. But to make things far more interesting, Bugatti released some news stating that they just ordered two more years worth of Dual Clutch Transmissions, the [...]
Lamborghini has some new rumors surrounding them, which say that they have some tricks up their sleeves for this year’s upcoming Geneva Motor Show. This comes after Lamborghini said that they’ll have something new for every major auto show. No specific details were disclosed, but circumstances and details point to an Aventador Roadster, which makes [...]
U.K. tuner company Prindiville took on Lamborghini’s latest model, the Aventador LP700-4, and managed to turn out a grand result. On the outside, the tuner crafted a kit from aircraft-grade carbon fiber, which, according to Prindiville, cuts weight down by 65 percent, replacing standard components all the way around. A variety of options are available for [...]
Late last summer, McLaren hinted that they may introduce a convertible version of their sexy MP4-12C. And considering that Ferrari has just launched its 458 Spyder—in which McLaren said that the MP4-12C was aimed directly at the 458—it seems like McLaren is persisting with the plan. Britain’s renowned publication, CAR Magazine, apparently was able to [...]
Nissan has just unveiled its newest racecar for the FIA GT3 European Championship and Japan’s own SuperGT league: the Nissan GT-R NISMO GT3. Co-developed by Nissan’s in-house tuning firm, NISMO, and their official motorsports partner, JR Motorsports, the new Nissan GT-R NISMO GT3 is powered by a 3.8L twin-turbocharged V6 that’s based on the mill [...]
After the unveiling of Infiniti’s new full-size crossover, the JX, word is that the Japanese BMW contender is betting big on potential sales for the JX, predicting that it will be a top seller for the brand. “It will become our second-best-seller this year, right behind the G lineup,” said Infiniti’s North American vice president, [...]
