Automakers stole the show when it came to Super Bowl XLVI commercials. However, behind the scene FoMoCo was complaining about a Chevrolet Silverado commercial that took a stab at Ford. Apparently, General Motors ignored a request from Ford to cancel the commercial before it made its television debut last night. The ad, which shows the [...]
General Motors has released yet another commercial for Super Bowl XLVI called ’2012.’ The commercial is based around the Chevrolet Silverado and shows off how reliable the truck is in a 60-second. The ad is focused around the Silverado navigating the devastation and destruction predicted to occur this year by the Mayan calendar. Check out [...]
Whenever anyone thinks about America and the automobile industry, one of the first things that should pop-up into mind is the pickup truck: an automobile that is synonymously iconic to our culture like the small roadster is to Great Britain or the executive saloon is to Germany. And when anyone thinks of a pickup truck, [...]
Dodge is upping the ante with their Ram Truck pickup lineup by adding a new luxury model: the Ram Laramie Limited. “The Ram Truck brand’s greatest strengths are our commitment to listen to customers and to understand what motivates them,” said Fred Diaz, President and CEO, Ram Truck Brand. “We’ve successfully added Ram truck models [...]
Recently we mentioned a diesel powered Jeep Grand Cherokee for the US, it looks like the same diesel powertrain might be making its way into another mule: the new Dodge Dakota. Chrysler’s chief, Sergio Marchionne said that the company is planning on a new Dakota pickup and that there is a “better than 50 percent [...]
With the upcoming release of GMC’s remodeled Sierra and the Chevrolet Silverado pickups, GM is considering taking the opportunity to upgrade the models’ market positions. Both the Sierra and the Silverado are scheduled to go on sale next year, giving the automaker plenty of time to adjust options and pricing, and change its marketing plans [...]
Ford recently gave us something that used to be Euro-only: the Fiesta, and it has been well received, but they will be pulling the Ranger. Due to this gap, Nissan seems to think that it will capture the Ranger’s sales: “We’re really the beneficiary of Ford pulling out of the segment,” says Al Castignetti, Nissan [...]
Smart’s niche vehicles have been a hit or miss and to confuse things even more, Smart unveiled their For-Us, which is a pickup concept…yes, you read correctly. “We at Smart love pick-ups – if they are small on the outside, large on the inside, very safe and extremely comfortable,” said Smart’s CEO, Dr. Annette Winkler. [...]
With fuel economy regulations tightening, Ford automakers may have decided to swap out some of the materials it uses to build its F-150 full size pick up. Currently, the F-150 averages 17mpg/city and 23mpg/hyway, but for 2016 this number has to hit a better mark. In order to do this, it is rumored that Ford [...]
FoMoCo banked on a huge gamble when it decided to offer a fuel-efficienct V6 EcoBoost for its Ford F-150 pickup but that gamble turned out to be success as the turbo V6 F-150 hit a milestone of 100,000 units so far this year. According to Doug Scott, marketing manager for the F-Series pickups, the last [...]
