Lincoln has dropped a new nostalgic commercial for the new 2013 MKS sedan that takes us through a quick history of FoMoCo’s luxury brand. The ad starts highlighting the year 1922 when Ford first got its hands on Lincoln when it was forced into bankruptcy and takes us through all the years until the new [...]
Key Competitors: Chrysler 300, Cadillac XTS, Infiniti M, Lexus GS, Hyundai Genesis. Power: 3.7L Duratec V6 300-hp and 275 lb-ft or 3.5L EcoBoost V6 355hp and 350 lb-ft. Transmission: 6-speed automatic. Performance: TBD. Availability: Spring of 2012. Pricing: TBA closer to launch date. So the Lincoln MKS made its debut earlier at the 2011 Los [...]
Lincoln has just unveiled its latest rendition of the flagship MKS today at the 2011 Los Angeles Auto Show. Introduced in 2009, the MKS has been around long enough for it to get a mid-cycle refresh for the 2013 year. Other than some minor aesthetic changes, the 2013 MKS now comes standard with Lincoln’s Continuously [...]
As reported earlier this week, Lincoln will into the 2011 LA Auto Show with a new design language, which will be previewed by the new 2013 Lincoln MKS and MKT. As many of you know by now, Lincoln has plans to introduce 7 new or improved products by 2014. On its Facebook page today, Lincoln [...]
At the 2011 LA Auto Show next week, Lincoln will debut the new 2013 MKS sedan and the MKT crossover. Yesterday on its Facebook page, FoMoCo’s luxury brand posted a teaser to its new design language stating: “The next step for Lincoln…forward-looking and more elegantly crafted. Now it gets interesting.” We’ll see how interesting things [...]
Besides adding minor exterior and interior upgrades to the Lincoln MKTS and MKS, the Ford-owned luxury brand will strongly focus on improving ride and handling to differentiate Lincoln from Ford. The next-generation of the MKS and MKT will get new steering, braking and suspension systems, sources say. Ford is also considering introducing Lincoln to the [...]
Whether or not you love it or hate it, Lincoln’s waterfall grille is on its way out. Sources familiar with the plans for the updated MKS sedan and MKT crossover due next spring, said that the models will no longer feature the waterfall grille. One source said that both models will get a ‘completely different’ [...]
Lincoln fans get ready for some new or refreshed vehicles – actually get read or 7 new or improved products by 2014. Ford’s global product chief, Derrick Kuzak, has said that the will show some of those new or refreshed Lincoln vehicles this year. Kuzak said that as Lincoln models undergo a redesign, they will be [...]
Lincoln’s decent success may actually not be as promising as everyone thought it would. Even dealers are skeptical because parent company Ford wants Lincoln dealers to start upping their customer service game by offering perks like car washes and other pre-delivery services. However, Lincoln dealers are apprehensive with expanding their services because they aren’t exactly [...]
Lincoln is trying to shake their current reputation, in attempts to rid themselves of any ‘glorified Ford’ stigmas. Their approach will be to make completely new and completely updated versions of their vehicles. Consumers can eventually expect to see seven different models in the next few years, with the first two, the MKS and MKT [...]
