To counteract the apparent demand for fuel efficient automobiles Jeep’s famous Wrangler SUV saw a recent hike in demand and sales. As a result, Chrysler has supposedly announced that they’ll be boosting production to meet the demand. As the statistics show, 122,460 Wranglers made their way into the hands of individual owners in the US [...]
With Jeep Wrangler and Liberty sales flying high, Chrysler Group LLC has decided to keep its Toledo Assembly plant running over the Christmas holidays. Of course, workers will volunteer to forgo the break between Christmas and New Year’s and will be compensated accordingly. “Because Jeep Wrangler and Jeep Liberty demand around the world is very [...]
And we’re not just talking about the hottest selling products in the automotive industry. According to Advertising Age, the Chevrolet Cruze, Kia Soul and Jeep Wrangler are generating a lot of buzz and posting strong sales – so much so that they are among America’s hottest products in 2011, joining Dove soap, Goldfish crackers and Arizona [...]
Riding on success of other special edition Jeeps, Chrysler announced Arctic versions of the 2012 Wrangler and the Liberty; those expecting a balls-to-the-walls Top Gear Arctic Hilux beater will be disappointed. Now I don’t have anything against the scatter cushion-brandishing interior designers of the world, but when America’s off road specialists dish out aesthetic upgrades [...]
Chrysler Group LLC’s Jeep brand has launched a new advertising and marketing campaign for the new 2012 Wrangler Call of Duty: MW3 Special Edition. The campaign consists of broadcast, print, digital, social media, experiential events and an out-of-home placement that includes the use of electroluminescent billboards. The brand also is introducing a new tagline for the campaign: [...]
Back in 2002, American Expedition Vehicles debuted a well-received Jeep modification called the Brute. It was a double cab pick up version meant to increase functionality and space for off roading. Ten years later, AEV has revived the Brute with a modified version of the latest JK Wrangler Unlimited. “When we originally created the Brute, [...]
Along with Alfa Romeo, Fiat Group’s other global brand in the alliance is Jeep. At a recent investor presentation in Germany, Fiat unveiled some future product plans for Jeep, most of which we’re already pretty aware of. Under the plan, Jeep will expand its portfolio beyond the current one consisting of the Compass, Liberty, Patriot, [...]
Earlier this summer, Mopar and Jeep unveiled the JK-8 Independence Wrangler Unlimited conversion package that converts your Wrangler into a pickup truck. But when will Jeep produce a real pickup without the help of Mopar? According to Jeep CEO Michael Manley, a Wrangler-based pickup truck remains high priority but is at least four years away. [...]
Following the successful launch of the 2011 Jeep Wrangler Call of Duty Edition, Jeep and Activision Publishing announced today that the Jeep brand has been named the exclusive partner of Call of Duty: Modern Warfare 3. For those of you not crazy about video games, Call of Duty: Modern Warfare 3 is one of the most anticipated [...]
Chrysler has just gave word that they will be extending the availability of the Jeep Wrangler’s removable, body color-matching hardtop roof. The option is now available for the top-of-the-line Rubicon after only [the removable hardtop] being available on the mid-range Sahara for 2011. “There were times when we had very few soft-top orders and we [...]
