In order to create a larger gap between the Hyundai brand and the premium vehicles it produces, the automaker is considering making a sub-brand under the Genesis label for the U.S. Badges would be swapped on rear-wheel drive models including the Genesis sedan and coupe, and the Equus, and would trade in their current model [...]
The fact the the 2011 Hyundai Equus comes with an Apple iPad as its owners manual, makes the car just that more exciting. In fact, Hyundai is so keen on giving an iPad with the car that it focuses its commercials around the tablet being the most important feature of the Equus sedan. Like everything [...]
Here is some surprising information for those of you that think that Hyundai is still that same old cheap Korean brand. According to Hyundai U.S. Chief John Krafcik, about 6% of American Express Centurion Card Holders – you know, those that are astonishingly rich enough to get the ‘Black Card’ with an unlimited credit line [...]
FoMoCo’s ranking in the J.D. Power and Associates 2011 U.S. Initial Quality Study fell only a year after the Dearborn automaker topped all mass-market brands brands as problems with new technology (*cough* MyFord Touch *cough*) hurt the company. Toyota on the other hand saw its quality ranking rise after last year’s drop to the lowest [...]
The Insurance Institute for Highway Safety has awarded the 2011 Hyundai Equus a Top Safety Pick after it earned top ratings across the board in the Institute’s safety evaluations. “The Equus is rated good for front, side, rollover, and rear crash protection, and it has electronic stability control, another requirement for earning the Institute’s highest [...]
This is something we wish was an April Fools joke but it’s not. Hyundai has decided against spinning off the Genesis or Equus nameplates to create an independent premium brand due to the cost involved and possible damage it may bring to sibling nameplates. Hyundai original considered spinning off the Genesis or Equus nameplate into [...]
When our friends come up to us asking what affordable mid-size sedan car we would recommend them, the first car that pops into our mind is the 2011 Hyundai Sonata. The new Sonata has become a viable competitor to the Honda Accord and Toyota Camry and seems to offer better looks and more bang for [...]
Most of us read Playboy for the wonderful stories the team of editors at the publication put together… no really, we do (besides the occasional browsing of beautiful ladies features in the magazine). Either way, Playboy has announced its 2011 Cars of the Year award and here is the final list: Playboy’s 2011 Cars of [...]
Curious as to what the 2011 Hyundai Eqqus owners manual looks like on the Apple iPad? Lucky for you, Hyundai has released a video to make those that still have paperback style owners manual. Click here for more news on the Hyundai Equus. Check out the video after the jump. Refresher: The 2011 Hyundai Equus is [...]
It’s been long rumored that Hyundai wants to spin-off a luxury brand under the name of ‘Genesis,’ following its huge success with the Genesis mid-size sedan and the Genesis Coupe. According to Hyundai of America’s CEO John Krafcik, Hyundai may end up adding two luxury models that could create a luxury brand that will compete [...]
