Archive for 'Mitsubishi'
2011 Mitsubishi Outlander Sport (RVR) sells 5,000 units in Japan in its first month
Mitsubishi announced today that the 2011 RVR (known as ASX in Europe) has sold over 5,000 units in its first month on sale in Japan. Officials had originally hoped to sell 1,500 units on a monthly basis, but have already sold a total 5,169 units.
Of the units sold, 75 percent are of the highest “G” [...]
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Ralliart to close its doors, Mitsubishi Ralliart vehicles will live on
In a farewell letter sent to customers, Ralliart announced today that it is going to close its doors as of March 2010.
“Because of the sudden change of economy situation since the year before last, the business circumstance surrounding our company radically became worse and so, this time we have reached the conclusion that we Ralliart [...]
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2010 Geneva: 2010 Mitsubishi Outlander Sport coming to New York Auto Show
Mitsubishi confirmed today that its new entry-level crossover, unveiled at the 2010 Geneva Motor Show as the ASX, will be launched this fall in North America as the 2011 Mitsubishi Outlander Sport.
The North American version of the ASX, known as the RVR in Japan, will debut at the 2010 New York Auto Show on March [...]
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Brand Spankin’ New Images: 2011 Mitsubishi ASX, stateside debut coming to New York
The 2011 Mitsubishi ASX (known as the RVR in Japan) will make its world debut next month at the 2010 Geneva Motor Show. A couple of weeks after that it will make its stateside debut at the 2010 New York Auto Show.
While North American details have not been made available yet, in Europe, the Mitsubishi [...]
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Leaked Mitsubishi ASX / RVR brochure reveals interior
Next month at the 2010 Geneva Motor Show, Mitsubishi will unveil its new ASX compact crossover, otherwise known as the RVR in Japan. While we know that the ASX / RVR will definitely make it to the United States, we’re not sure what Mitsubishi will call it once it gets here
Either way, a leaked brochure [...]
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Next Mitsubishi Lancer Evo to drop turbo for plug-in hybrid system, electric-motor
Say goodbye to the sweet whining of the turbocharger in the Mitsubishi Lancer Evolution. According to sources, the next-generation Lancer Evo XI will be a plug-in hybrid sedan that uses an electric-motor instead of a turbocharger that it uses right now.
The system will use the same platform as the Concept PX-MiEV plug-in hybrid concept from last [...]
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Mitsubishi hoping to hit 100,000 annual sales in the U.S. once again
Mitsubishi Motors North America said it is setting its sights on returning to 100,000 units sales in a calendar year. The Japanese brand has suffered a severe drop in volume in recent years.
“I’d say (we’ll hit the mark) probably within three years,” John Koenig, executive vice president-MMNA, told WardsAuto during an interview.
Mitsubishi sold only 53,986 [...]
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2010 Geneva Preview: 2011 Mitsubishi ASX compact crossover
The Mitsubishi Concept-cX made its debut at the 2007 Frankfurt Motor Show three years ago. Last month, at the 2009 LA Auto Show, Mitsubishi showed renderings of the production version of the Concept-cX called the RVR (its Japanese name). Finally, Mitsubishi has officially confirmed today that its all-new Mitsubishi ASX Compact Crossover will make its [...]
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Mitsubishi puts its $200 million advertising account up for grabs
Mitsubishi Motors North America is currently inviting agencies to pitch its $200 million advertising account as their current agency is expected to surrender the business without resistance. Select Resources International of Santa Monica, Calif is heading the search.
In 2008, Mitsubishi surprised the advertising industry when it dropped Omnicom Group’s BBDO West for El Segundo’s [...]
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Sam’s Club members get special deals on 2009, 2010 Mitsubishi models
Mitsubishi Motors of North America is offering 0 percent financing or reduced-price lease deals on some 2009 and 2010 models through the Sam’s Club Auto Buying Program, reports Automotive News. The program will run through Feb. 1 and will offer 0 percent for 60 months on the 2009 Eclipse, Eclipse Spyder, Lancer and Outlander. The [...]



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