Report: Jaguar will stop building beautiful wagons because nobody’s buying them

AutomotiveNews Europe reports Jaguar will be pulling the plug on any future plans to produce any drop-dead gorgeous wagons, simply because nobody’s buying them. Additionally, the arrival of the F Pace, the company’s first-ever crossover SUV, basically leaves the wagon for dead and smashes any business case worthy of keeping it around.

And that’s a bit sad because we like wagons around here.

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AutomotiveNews Europe spoke to Jaguar’s design head honcho, Ian Callum, who even admitted that the market for wagons is “massively shrinking.”

Currently, their largest market for wagons in Europe is Germany, where the Germans, despite love wagons, prefer to bounce for their domestic brands for the long roofs.

Jaguar’s last wagon officially will be the outgoing generation of XF.

– By: Chris Chin

Source: AutomotiveNews Europe


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Chris Chin

Chris Chin is the Editor-In-Chief of egmCarTech and is a regular contributor to Automobile Magazine.

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