The future of Acura will get previewed at the 2016 Detroit Auto Show next month

Just as we begin to calm ourselves for the holiday season just as the dust settles from the 2015 Los Angeles International Auto Show, the rest becomes short lived since the automotive world has to get immediately back to work following the new year because North America’s largest auto show is next month: the 2016 Detroit Auto Show.

Just to get things out of the way ahead of time, Acura plans to give the world a preview as to where they aim to go with their next generation of cars with a new concept at the Cobo.

As usual, the concept was styled and produced at the Acura Design Studio in California and has since gained the name Acura Precision Concept. I’d wager on a wild guess that they aim to uphold “precision” to some extent…(I’d also hope you sense the sarcasm).

A picture teaser of the car was shared and it looks to be like some sort of new sedan that ultimately showcases where Acura plans to go stylistically. The good thing about Acura’s designs, and Honda speaking of which, is that they tend to closely resemble their original concept forms to a very close degree–some manufacturers are capable of making extreme concepts, but then terribly water down the production version, for the worse.

So at some point, it’d be fair to say Acura’s sedans, the ILX, TLX, and the RLX will look like this new concept at one point in the coming future.

To add, it’s also fair to say Acura and Honda both have proven over time that they understand vehicle dynamics and handling to an extent to make some fairly under-the-radar driver’s cars. They get lively Honda powerplants and slick transmissions both manual and automatic in most cases (that new nine-speed seems to be a bit problematic though), and well-sought out ride and handling compromises with strong sporty pretenses. Ultimately, they just seemingly drive and feel like well-oiled, well-engineered machines for the sports driver.

It’s also the reason why I have a Honda Accord Coupe.

So I’m not particularly worried about where they plan to go with their future.

Check out the press release below.


Acura Precision Concept to Debut at 2016 North American International Auto Show

Created by Acura’s U.S. design team, Acura Precision Concept points to performance focus of future Acura design

Acura will unveil the Acura Precision Concept at the 2016 North American International Auto Show in Detroit on January 12 at 8:00 am ET, the brand announced today. Created by the Acura Design Studio in California, the Acura Precision Concept will help set the direction for future Acura design; in particular, the next generation of performance-luxury sedans.

“The Acura Precision Concept will signal the stronger and sharper focus of Acura styling on our core DNA we call ‘precision crafted performance’,” said Dave Marek, global creative director for the Acura brand. “It is our intention to more strongly express performance through design and the Acura Precision Concept will serve as the inspiration for the styling and proportion of the next-generation of Acura vehicles, especially for our sedans.”

Acura today also announced details of its launch plans for the next-generation NSX supercar, coming to market next spring. Acura is on track to post its fourth consecutive year of U.S. sales growth in 2015, and best sales since 2007, with sales up 6.9 percent through November.

For More Information
Consumer information is available at To join the Acura community on Facebook, visit Additional media information including pricing, features and high-resolution photography is available at

About Acura
Acura offers a full line of precision crafted performance-luxury vehicles through a network of approximately 270 U.S. dealers. The Acura lineup features five distinctive models – the RLX luxury flagship sedan, the TLX performance luxury sedan, the ILX sport sedan, the 5-passenger RDX luxury crossover SUV, and the seven-passenger Acura MDX, America’s all-time best-selling three-row luxury SUV. The next-generation Acura NSX mid-engine supercar will join the Acura lineup in the spring. Acura has been recognized by for the fourth consecutive year as leading all luxury brands in retained value after five years of ownership.

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– By: Chris Chin



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  • monkeyrun

    for aura’s sake, this better be good. By good I mean perfection.

  • Matt M.

    For Acura’s sake not just for looks but for repairing the damage to their once loyal customer base. This also also applies to the Honda line.
    As for me I’m done with them. There are too many other brands that I’d look at first, second and third before I’d look at Acura or Honda.