Report: Aston Martin planning a product blitz with seven new models

Aston Martin’s currently in the works with revamping their entire lineup, given their current offering of models is beginning to show its age.

As a result, we’re told to expect a new product blitz from Aston, mainly consisting of seven new models, according to The Detroit Bureau.

One of those models is the highly-anticipated DBX Crossover, a model destined to compete with the likes of the Range Rover, the new Bentley Bentayga, and others, in the ultra-premium crossover segment.

The list is also expected to include two new Lagonda sedans, and three sports cars to most likely replace the current V8, the V12 Vantage, and the DB9. Lastly, an all-new halo car will be the cherry on the cake.

The launches are scheduled to strategically be revealed over the next several years, with all the models averaging a seven-year lifespan.

Total production however, will be capped at 7,000 units per year to keep the brand exclusive.

– By: Chris Chin

Source: The Detroit Bureau

Chris Chin

Editor-In-Chief of egmCarTech Freelance Automotive Journalist / Editor / Photographer

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