The 2016 Chevrolet Silverado gets a toned down face

The Chevrolet Silverado in its current form has been with us already since 2013 and when it was first introduced, it featured a love-it-or-hate-it styling while its more upscale cousin, the GMC Sierra, sported much more refined looks.

Now, Chevrolet took that feedback to heart and applied an early cosmetic revision to the Silverado, toning down its face so it doesn’t look so much like its eyes are stuck open.

The Silverado still sports the traditional crossbar look within the center, which cuts the headlights in half–a design trait reminiscent of the classic Silverados from the 1980s and 1990s. However, the bumper is more contoured, shrinking the lower set of lights for a less polarizing look.

In addition to the frontal redesign of the grille and headlights, the fog too have been reshaped while less chrome brings down the bling factor.

Other than the exterior revisions, the Silverado virtually remains unchanged mechanically for the new model year. It also comes with the latest iteration of Chevrolet’s MyLink infotainment system with integration of Apple CarPlay and Android Auto.

Check out the brief press blast below for the official statement.

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2016 Silverado: The New Face of Strong 

2015-07-13

  • Bolder, more sculpted look reflects Silverado strength, dependability
  • Available support for Android Auto and Apple CarPlay
  • Expanded use of 8-speed transmissions; additional safety technologies

DETROIT – Chevy Trucks are on a roll, with Chevrolet pickup sales up 32 percent so far this year. Chevrolet intends to strengthen this momentum with significant updates for the 2016 Silverado 1500 full-size pickup.

“The redesigned 2016 Silverado will build on Chevy Trucks’ legacy of dependability. It will feature a more muscular appearance and offer new customer-focused technologies,” said Sandor Piszar, marketing director for Chevy Trucks.

“New front end designs with bold horizontal elements, sculpted hoods and dramatic lighting reflect the strength and refinement that have helped make Silverado the fastest growing full-size pickup brand this year.”

Other changes for 2016 will include expanded use of 8-speed automatic transmissions, updated Chevy MyLink with support for Android Auto and Apple CarPlay, and additional safety technologies.

The redesign of the 2016 Silverado 1500 is part of an aggressive strategy to build on Chevy Trucks’ momentum.

Since the introduction of the all-new Silverado 1500 in the spring of 2013, Silverado sales have grown by double digits, on a percentage basis, each year. Through June of this year, Silverado sales are up 14.6 percent. Chevrolet also sold 41,575 midsize Colorados during the same period.

More product details will be available this fall, closer to the public debut of the redesigned 2016 Silverado 1500.


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