Scion launches the FR-S Release Series 1.0 at dealerships w/ video

Toyota and Scion seem to be giving buyers exactly what they’re not quite looking for. While potential buyers have been clamoring for a more powerful variant with help from forced induction, Scion seems to be offering the complete opposite. This latest special version of the FR-S is a prime example.

It’s called the 2015 Scion FR-S Release Series 1.0 and it’s very much a normal Scion FR-S plus some more. What exactly is that more? Well, you can stop holding your breath because it isn’t really performance related.

Instead, the Scion FR-S Release Series 1.0 comes with a bunch up aesthetic and bodywork upgrades compliments of Toyota’s Racing Development, some special badging to indicate that you bought something that’s just slightly more special than the normal FR-S, and some bespoke coloring. The only performance upgrades include a TRD Quad Tip Exhaust System and TRD lowering springs.

The FR-S Release Series upgrades include the following:

Additional FR-S Release Series 1.0 features include:

  • TRD steering wheel
  • TRD shift knob
  • Black seats with T-pattern
  • HID headlamps with LED daytime running lights
  • TRD logo cargo mat
  • Smart Key with Push Button Start

The cost for all this extra kit: $29,990, which makes the FR-S just a bit steep on the price side. The ticket to exclusivity usually costs a little more however, considering only 1500 will be made.

Otherwise, the Scion FR-S Release Series 1.0 remains mechanically the same.

Check out Scion’s promo video below.

Exclusive Scion FR-S Release Series 1.0 Arrives at Dealerships Nationwide

Head-Turning, Motorsports-Inspired Series Available in Limited Quantities
September 08, 2014

TORRANCE, Calif. (Sept. 8, 2014) – The wait to own the first Scion FR-S limited edition release series is finally over. Scion fans and racing enthusiasts can now get behind the wheel of the FR-S Release Series 1.0, a modern homage to the sports coupe’s racing roots. Revealed earlier this year at the New York International Auto Show, the FR-S Release Series 1.0 is now available at dealerships nationwide.With just 1,500 Release Series 1.0 vehicles produced, FR-S enthusiasts must move fast to own the limited edition coupe. Striking with a coat of Yuzu exterior paint color, the Release Series 1.0 comes equipped with enhanced features from Toyota Racing Development (TRD), including TRD Quad Tip Exhaust System and TRD lowering springs. Other highlights are the custom-designed aero kit with a rear spoiler and side fender garnish. Highlighting its exclusivity, each vehicle contains its sequential release series badge (1 of 1500) inlayed on its brushed aluminum shifter surround plate.“The Scion FR-S Release Series 1.0 is the ultimate tribute to motorsports history that not only has the looks for the track, but also brings that energy into the driver’s seat,” said Scion Vice President Doug Murtha.Additional FR-S Release Series 1.0 features include:

  • TRD steering wheel
  • TRD shift knob
  • Black seats with T-pattern
  • HID headlamps with LED daytime running lights
  • TRD logo cargo mat
  • Smart Key with Push Button Start

A full walk-around video of the Scion FR-S Release Series 1.0 can be viewed on Scion’s official YouTube channel.The FR-S comes with either a six-speed manual transmission or a six-speed automatic transmission with paddle shifters and Dynamic Rev Management® technology. The Manufacturer’s Suggested Retail Price (MSRP) is $29,990 with a manual transmission or $31,090 with an automatic transmission, excluding the delivery, processing and handling (DPH) fee of $770. For more information about the FR-S Release Series 1.0, visit www.scion.com/FRSRS.  

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– By: Chris Chin


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Chris Chin

Chris Chin is the Editor-In-Chief of egmCarTech and is a regular contributor to Automobile Magazine.

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