Report: BMW to change model nomenclature again

BMW has been doing things all wrong with their nomenclature, causing fans and enthusiasts alike to revolt.

There once was a time in history where BMW’s model names coincided with engine displacement and thus, trim model as a logical way of deciphering which model one had. So, for those who aren’t familiar, 20 years ago, if you bought a BMW 740i, that means it came with a 4.0L V8 while the 750iL means you bought a 7-Series with the 5.0L V12 and in long-wheelbase form (the L). The same thing goes for the 3-Series–if you bought a 328i, it came with a 2.8L straight-six while the 325i’s straight-six came in 2.5L form. Oh, how we miss those days.

Now, a modern BMW 328i and 428i gets you a 3-Series sedan and a 4-Series coupe with a 2.0L TwinPower turbo-four, while the X-models are often appended with the sDrive or xDrive monikers, plus numbers that absolutely mean nothing. How confusing and for lack of a better term, dumb, right? Marketing at its best here…

Now, word is that BMW might be changing their nomenclature again, according to F30Post.com. In the finding, the six-cylinder 3-Series and 4-Series models could be renamed to the 340i and the 430i, versus the current 335i and 435i designations. There’s also a chance that a 330e could pop up for the anticipated plug-in hybrid 3-Series.

Oh the horror…..

Source: F30Post.com

Chris Chin

Editor-In-Chief of egmCarTech Freelance Automotive Journalist / Editor / Photographer

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