Report: Mercedes-Benz considered partnerships with BMW, Fiat and VW

Automobile manufacturers are on a new trend of forming partnerships as brands seek to find ways to share technologies in hopes for long-term sustainability, which is more or less of way of saying automobile manufacturers are basically finding ways to become friends with benefits. That said, according to a recent report from AutomotiveNews, Mercedes-Benz once considered partnerships with BMW, Fiat, and Volkswagen. Though as of their latest efforts, Mercedes-Benz signed a deal with Infiniti and Renault-Nissan in 2010.

During a conference with CEO Dieter Zetsche, the goal was to seek a partnership with a company where front-wheel drive technologies could be shared as car companies look for ways to tap into the subcompact front-wheel driven markets.

And this could be clearly visible as Renault-Nissan are having Infiniti introduce a new 2015 Q30 subcompact luxury car with the help of powertrain and other technology shared by Mercedes-Benz. That Q30 is expected to surface sometime this year.

Either way, it would’ve been interesting to see how Mercedes-Benz would have proceeded should their alliance efforts yielded a different result from Renault-Nissan.

Source: AutomotiveNews

Chris Chin

Chris Chin is the Editor-In-Chief of egmCarTech and is a regular contributor to Automobile Magazine.

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