Report: Toyota’s 2014 Camry to receive “significant attention” for updates to keep with competition

Bloomberg has heard through the grapevine that Toyota will be revising the Camry for the 2014 with a series of tweaks. This is reflective of a growing trend where automakers are resorting to updating models with year-to-year changes like in the old days, versus long production cycles.

Additionally, tighter completion has been cited as the reason for the decision to update the Camry just two years after it was originally introduced. Sales of the Camry have also dropped to levels that have some execs a little worried.

As a result, Toyota’s Bill Fay, the group’s vice president, said that the new 2014 Camry will get “significant attention” in terms of tweaks and updates. Though no specifics were shared.

Source: Bloomberg


Chris Chin

Chris Chin is the Editor-In-Chief of egmCarTech and is a regular contributor to Automobile Magazine.

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