Report: Volkswagen mulling budget-conscious brand for basic buyers

Volkswagen is looking to fulfill its mission as being the “People’s Car” even more by offering a budget-conscious range of cars, according to VW’s new R&D chaptain, Hans-Jakob Neusser.

According to a new report from AutoCarUK, Volkswagen wants to expand its offerings much in the same way Renault has expanded its Dacia brand, offering the most basic forms of four-wheels, seats, and a motor.

To make this happen, VW could find a joint-venture partner, which could end up being a small China-based automaker.

Source: AutoCarUK


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Chris Chin

Chris Chin is the Editor-In-Chief of egmCarTech and is a regular contributor to Automobile Magazine.

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