2013 Frankfurt: Maserati reveals a Quattroporte concept by designer Ermenegildo Zegna

The new Maserati Quattroporte is out and of course, it’s here to make a statement of performance, luxury, and style. And to make sure they all go hand in hand with newly found owners of Maserati’s latest luxury flagship, one cannot entirely exude a sense of all three qualities without an accompanying fashionable outlet, hence the 2013 Maserati Quattroporte Ermenegildo Zegna Concept.

The customized Quattroporte will pave the way for Maserati’s latest customization program, which could allow owners to choose a variety of new colors both inside and out, interior materials, and wood finishes according to one’s liking.

Designer firm Zegna contributes with the creation of a unique exterior paint pigment, which gives off the unique effect to the exterior color. On the inside, ultra-premium leather festoons the interior and its trim, along with other use of luxurious materials.

For more details, check out the press release after the jump.

The Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car to be unveiled at the Frankfurt Motor Show features a unique new look in colour scheme, materials and finish. The car, presented as a limited edition concept, is intended for development into a production version in 2014 and will maintain the same personality and quality of the current Quattroporte range.

Ermenegildo Zegna’s concept for the Maserati Quattroporte limited edition is the result of a close collaboration between two companies that are linked by history, tradition and exclusivity.

The exterior of the Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car features a special effect paint finish that simulates the fluidity and purity of metal, by using  ultra-fine aluminium pigments. A gloss black primer amplifies the brilliance of the aluminium pigments and creates a sensation of depth. The platinum metal colour effect finish is warmly nuanced to express the car’s classic and sophisticated yet technically advanced character.

The material and chromatic research behind the Maserati Quattroporte Ermenegildo Zegna Limited Edition is based on a play between the classical and the contemporary.

A leading role in the Maserati Quattroporte Ermenegildo Zegna Limited Edition concept car is played by its interior. Classical warm hues like moka and greige are re-interpreted in a modern key to emulate Zegna’s latest men’s fashion collections, conveying a formal, sophisticated character. Interior components such as seats, door panels and roof lining are finished in genuine soft leather, in addition to a velvet-smooth, bright fabric that, due to Zegna’s vast experience and know-how, guarantees the level of performance needed for automotive applications.

– By: Chris Chin

Chris Chin

Chris Chin is the Editor-In-Chief of egmCarTech and is a regular contributor to Automobile Magazine.

admin has 4408 posts and counting.See all posts by admin