Report: Subaru considering expanding lineup w/ larger crossover, more luxurious models, BRZ Turbo still very possible
Gallery - 8 images
  • 2011 Subaru Advanced Tourer Concept Right Side Doors Open
  • 2011 Subaru Advanced Tourer Concept Interior
  • 2011 Subaru Advanced Tourer Concept Seating Arrangement
  • 2011 Subaru Advanced Tourer Concept
  • 2011 Subaru Advanced Tourer Concept Left Side
  • 2011 Subaru Advanced Tourer Concept Rear 3-4 Left
  • 2011 Subaru Advanced Tourer Concept Digital Rendering Closeup
  • 2011 Subaru Advanced Tourer Concept Digital Rendering Closeup Rear

WardsAuto reports that Subaru is currently considering a slew of new models as sales outlooks appear to be positive for the Japanese brand.

“Hopefully we’re underestimating (our target),” Subaru’s director of product management, Ken Lin, told WardsAuto. “If the market is strong and Forester launches strong, we could (surpass it).”

Currently, Subaru predicts sales to jump thanks to the introduction of the new updated 2014 Forester, which debuted at last year’s Los Angeles Auto Show.

More importantly, Subaru is also keeping a tight watch on its recent and very popular BRZ two-door sports car, which has already received a lot of praise around the world.

“That segment has to have something fresh to keep the interest level high,” he elaborated. “It will be important for us to manage the lifecycle of that product.”

Lin declined to comment on a turbocharged BRZ and said that current turbocharged engines won’t properly fit in the BRZ’s engine bay. However, he added that solutions are “not out of the question.”

As for other future models, Lin said that a larger three-row CUV crossover may be in Subaru’s future as the current three-row crossover, the Tribeca, suffers from slow sales and assembly line capacity restraints.

“Luxury is certainly one of the opportunities with profit potential,” Lin commented. “We could do touring-editions of products but would not be competing with BMW or Mercedes. There is no move to create another brand.”

- By: Chris Chin

Source: WardsAuto


Tags: , , , , , , , , ,





Subscribe & Connect

Connect with us on any of our social profiles below.

Subscribe to our e-mail newsletter to receive updates.

  • cad4life

    fun 2 see the asia brand want 2 make larger car now, when their bread & butter have compact or smaller, guess like the big 3 discover, u cant make money off this small s— without pricing it like the german boys