2014 Chevrolet Impala MyLink to offer complete personalization

When the 2014 Chevrolet Impala goes on sale next spring, it will offer the brand’s next-geneation MyLink infotainment system that GM says is “easy to use, highly customizable and capable of linking up to 10 devices.”

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Check out more news on the Chevrolet Impala.

“MyLink in the new Impala provides our customers with a total driver experience,” said Nina Mital, next-generation MyLink program manager. “With the natural voice recognition, it’s like having a conversation with your vehicle.”

The 2014 Chevrolet Impala’s next-generation MyLink system allows owners to change the personality of the Impala’s interior by reconfiguring the instrument cluster and center stack graphics with a single button push.

“People are able to modify the look and feel of their smartphones and computers; now they can do that with their car, too,” said Matt Fuligni, design manager, Chevrolet User Experience.

By conducting some research, Chevy was able to design some personalities for Impala owners including:

  • Contemporary – Clean, simple interface that’s not overly colorful or busy, geared to busy moms and families.
  • Edge – Youth-oriented, dynamic feel with vibrant colors and pop culture-inspired icons.
  • Velocity – Sleek, with carbon fiber background appearance and glowing neon, aimed at driving enthusiasts.
  • Main Street – An all-around, crowd-pleasing design using primary colors; a typical customer may drive a truck and use it as a high-tech mobile office.

Learn more in the video after the jump.

– By: Omar Rana


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