Report: Honda working on Nissan Juke rival based on the Fit

According to AutoCar Honda’s CEO Takanobu Ito has confirmed that the company is working on a compact SUV based on the next-generation Jazz (Fit) that will compete with the Nissan Juke.

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The new compact SUV will hit markets in 2014 and will be pitched to the youth as a ‘younger brother to the new CR-V.’

Ito recently said that the Honda fit is very important ‘strategically’ to the brand and hopes to sell about 4 million to 7 million units by 2017.

– By: Omar Rana

Source: AutoCar