Audi scores a solid role in ’50 Shades of Grey’ book series
If you’ve read ’50 Shades of Grey,’ then you’re probably a woman or a man trying to figure out why your other half is so involved in this new book. However, if you’ve heard or read anything about the book, you’ll notice that Audi’s make an appearance throughout the novel series.
Audi secured a starring role in the book with appearances made by the A3, R8 Spyder and the Q7. The best part of it all? It was all for free.
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Audi told Advertising Age that not only did it not pay be in the book series, it had no involvement or knowledge of the tie-in beforehand.
The 50 Shades of Grey book series has sold more than 30 million e-book and print copies in English alone, with the rights sold in several countries.
– By: Omar Rana
Source: AutoNews