Chevy to customers – if you don’t love it, return it

Chevrolet is pretty confident in its new lineup and building on its record breaking global sales the brand is backing up their strengths by offering a pretty crazy guarantee – if you don’t love it, return it.

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Known as Chevy Confidence, the program includes:

•  ‘Love it or Return it’ – a vehicle return program on every new 2012 or 2013 model year vehicle purchase. Customers can return vehicles bought during the program, with less than 4,000 miles driven and no damage, 30 to 60 days from the purchase date.
• ‘Total Confidence Pricing’ – all 2012 model year Chevrolets will be offered at special preferred prices in addition to all current vehicle-specific incentives.

“We have transformed the Chevrolet lineup, so there is no better time than now to reach out to new customers with the love it or return it guarantee and very attractive, bottom line pricing,” said Chris Perry, Chevrolet global vice president of marketing. “We think customers who have been driving competitive makes or even older Chevrolets will be very pleased by today’s Chevrolet designs, easy-to-use technologies, comprehensive safety and the quality built into all of our cars, trucks and crossovers.”

– By: Omar Rana