Chrysler Group’s ‘Imported from Detroit’ campaign was awarded with a ‘Grand Effie’ award a couple nights ago at the ’44th Annual Effie Awards’ gala held in New York.
“The ‘Imported from Detroit’ campaign was more than a commercial; it signified the start of the new Chrysler Group LLC and airing it during the Super Bowl allowed us to share our story with America. We are thankful to all of our consumers for joining us on this journey,” said Olivier Francois – Chief Marketing Officer, Chrysler Group LLC. “On behalf of everyone at the Chrysler brand and all of the employees at Chrysler Group we thank the voting jury for this honor.”
– By: Omar Rana