According to a report by AutoCar, FoMoCo is gauging the reaction to its Mustang sports car in a new marketing campaign. The move is showing Ford’s interest in offering the muscle car to the European market in the near future.
Ford hasn’t officially announced any plans to offer the Mustang in Europe, but the new ‘Go Further’ campaign highlights a theme that ‘the breadth and capability of the products Ford customers enjoy around the world.’
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“We are very proud of all these products and are interested to see what European consumers, who may not be familiar with these models, think of them,” a Ford spokesman said.
Currently, the only way someone can acquire a Mustang in Europe is to have at imported from an independent retailer who can offer the car.
- By: Omar Rana