Report: GM says Chevy is primed for rising demand for diesels in the U.S.

General Motors is pretty excited for the U.S. introduction of the 2.0 liter clean turbo diesel version of the Cruze next year. The automaker has pointed out a new market research by Baum and Associates, which says that sales of diesel models in the United States could double by mid-decade.

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Currently, diesel car sales account for 3 percent of U.S. sales and have jumped 35 percent in the first quarter of 2012 when coma red to the same period a year ago.

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“Even with high fuel prices, we’re seeing more consumers willing to invest in more advanced technology, fuel-efficient vehicles,” said Allen Schaeffer, executive director of the Diesel Technology Forum, a non-profit educational organization. “We’re really excited about what the Chevy Cruze brings to this segment. It’s already a successful car in its fuel efficiency and market acceptance. With GM’s advanced clean-burning diesel technology under the hood, Cruze stands to be a game changer.”

GM said the introduction of the Cruze is expected to help Chevy establish a strong domestic offering for the American consumer.

– By: Omar Rana